Beck’s and Indiana AgriNews have started their search for the 2018 Indiana Farm Family of the Year. The award, now in its 21st year, honors an outstanding Hoosier family for work on and off the farm. Nominations are being accepted until November 1. Learn more and download the application here.
Do you know an Indiana farm family who works hard and is involved in their community? Nominations are now being accepted for the 2017 Farm Family of the Year award. For the past 20 years, Beck’s and Indiana AgriNews have been honoring one Indiana farm family for their work on the farm, service to their community and agriculture industry. The award is aimed at increasing awareness of the important contributions all farm families make to our daily lives.
Nominations can be for a neighbor, friend, or your own family and may be submitted by completing the nomination form and returning it to Indiana AgriNews at 2563 E. 55th Place, Indianapolis, IN 46220. For more information, call or email Jim Henry at 317-726-5391 or email@example.com. Nominations for this year’s award are due November 21.
Click here to download the nomination form.
February 23, 2014
NAMA is pleased to announce Sonny Beck, president, Beck’s Hybrids, as the 2014 Agribusiness Leader of the Year. This award, which is NAMA’s highest honor, will be presented at the Opening General Session of the 2014 Agri-Marketing Conference, “A Fresh Perspective,” April 10, 2014, in Jacksonville, Florida. The award honors outstanding leaders in agribusiness, education, government service or other agribusiness related areas who exemplify excellence in agribusiness by their significant contributions to the industry.
Sonny Beck, president of Beck’s Hybrids, has led the company to unprecedented growth. As the largest family-owned seed company in the United States, Beck’s Hybrids is now the sixth largest seed company in the U.S. Under Sonny’s leadership, Beck’s Hybrids has experienced a 20 percent increase in sales each year for the last 20 years, doubling in size every four years.
As soon as Beck joined the family operation in 1964, after graduating from Purdue University, he never let grass grow under his feet. Always aiming at building closer, stronger relationships with customers, Beck immediately launched a couple of customer events that are now long-standing traditions.
It was in that same year, Beck started what is now called the Practical Farm Research (PFR)® program. Still today, the PFR program is unlike any other in the seed industry. Focused on farmer’s needs, hundreds of studies are completed at five Beck’s locations in an effort to look at how different management practices perform in different environments. The information is delivered to farmers across the Midwest in a 280-page summary book, website and field shows.
Beck has frequently stated that before 1992 Beck’s Hybrids was a seed producer who happened to do some marketing, but with the arrival of traits, Beck’s became a marketing company who happened to produce most of their own seed.
But it was not just traits that Beck and the Beck’s Hybrids team pursued. In 2001, Beck’s Hybrids was the first to market 100 percent of its seed corn with a seed-applied insect control system called FaSTart®. Over time the seed treatment evolved and in 2009 Beck’s Hybrids became the first seed company to put together a unique set of yield-enhancing products called Escalate® yield enhancement system. Escalate comes standard on all Beck’s corn, soybean, wheat and alfalfa products.
Beck’s dedication and passion for agriculture extends far beyond Beck’s Hybrids. He has played an integral role in leading several agricultural organizations, providing each with a unique leadership approach, ultimately guiding them to newer heights.
-Written by the National Agri-Marketing association
Click here for press release located on the National Agri-Marketing website.
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